In 2020, Donate Life Indianapolis launched a partnership with the Indianapolis Colts to raise awareness of organ, tissue and eye donation. The Colts’ mascot Blue is now a staple at BMV branches across the state, used on various educational materials distributed statewide at events and featured in videos used during youth education presentations.
Blue wants you to say “yes” to organ donation!
More than 1,000 Hoosiers and more than 100,000 people nationwide are waiting for lifesaving organ transplants. That’s nearly enough people to fill Lucas Oil Stadium one and a half times.
In the time it takes to watch a Colts game, about 21 people are added to the national transplant waiting list.
Signing up as a donor hero is easy and can be completed during a 30-second Colts timeout.